“Why should I hire a Social Media Consultant when I can do it myself?”
This is not the first time that I have been asked this question and probably won’t be the last.
Social Media Consultants bring to the table a wealth of knowledge and study. Consumers do not like a direct sales pitch or something that they think they are being sold too.
The top benefits that content marketing include:
* Improved Brand Awareness
* Increased web traffic -the whole purpose of social media is to drive traffic to your website and for a consumer to “Buy”
* Increase social following
*Increase email database
*Higher sales conversion
*Lower marketing costs (especially if organically growing)
*Increase customer engagement
*Create Brand Ambassadors
So the next time you are wondering if you could do the job (or your children) ask if they could complete all of the above tasks.